{"id":641,"date":"2010-04-10T14:47:14","date_gmt":"2010-04-10T13:47:14","guid":{"rendered":"http:\/\/www.elementally.co.uk\/presentation-skills-blog\/?p=641"},"modified":"2010-04-10T14:47:14","modified_gmt":"2010-04-10T13:47:14","slug":"dont-tell-show","status":"publish","type":"post","link":"http:\/\/www.awareplus.co.uk\/presentation-skills-blog\/dont-tell-show\/","title":{"rendered":"Don&#8217;t tell, show!"},"content":{"rendered":"<p>As a hobby, I write short stories for children.  My kids love them, and so do my friends and relatives kids.  I&#8217;m not suggesting that makes me the next JKRowling but it&#8217;s a nice thing to be thought of as a &#8220;Story Teller&#8221;  :)  You&#8217;d not believe the adventures of Sophie&#8217;s Dragon&#8230; or the sound effects of dragon wings!<\/p>\n<p>A while ago I put one of my favourite stories onto a site for critique and got the standard response of &#8220;<strong>Don&#8217;t tell; show!<\/strong>&#8220;.  I soon learned that this was pretty much the only advice given on the site and my suspicion is that it was once given to someone by a &#8216;real&#8217; or professional writer\/critic and has become part of the mythos of the site, if you see what I mean&#8230;.<\/p>\n<p>It struck me, however, that for <strong>presentations<\/strong> as well as stories, this is a fine bit of advice!<\/p>\n<p>Don&#8217;t tell me what you think&#8230; or what will happen if&#8230; or what you found when you&#8230; or what it&#8217;s like in the country of&#8230;. <strong>show<\/strong> me.  Forget the words, forget the bullet-points; abandon the lists; throw out the dry stuff.<\/p>\n<p>If you want to connect with me, to change me, to have an effect, to make me remember, <strong>show<\/strong> me something.<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.arcadvisor.com\/images\/wrong_cross.gif\" alt=\"wrong way to make a presentation\" height=\"13\" align=\"left\" \/> Don&#8217;t tell me the Namib desert is dry &#8211; show me a picture of the sands.<br \/>\n<img decoding=\"async\" src=\"http:\/\/www.arcadvisor.com\/images\/wrong_cross.gif\" alt=\"wrong way to make a presentation\" height=\"13\" align=\"left\" \/> Don&#8217;t tell me the cash-flow forcast is bad &#8211; show me a graph<br \/>\n<img decoding=\"async\" src=\"http:\/\/www.arcadvisor.com\/images\/wrong_cross.gif\" alt=\"wrong way to make a presentation\" height=\"13\" align=\"left\" \/> Don&#8217;t tell me various ways you got funding &#8211; show me a pie chart<br \/>\n<img decoding=\"async\" src=\"http:\/\/www.arcadvisor.com\/images\/wrong_cross.gif\" alt=\"wrong way to make a presentation\" height=\"13\" align=\"left\" \/> Don&#8217;t tell me how fast the new computer is &#8211; show me a comparison (live if you can!)<\/p>\n<p>By all means have the necessary data available to back up your claims (in a written document to leave behind, perhaps) but please, please please, don&#8217;t force me to listen to it verbatim (or worse yet, read it from slides as you read it to me!).<\/p>\n<p>May I give you a personal example?<\/p>\n<p>My younger daughter is off to Namibia for three weeks in the summer and one of the ways she&#8217;s raising funding is by giving talks to groups like <a href=\"http:\/\/www.roundtable.co.uk\/\">Round Table<\/a> and <a href=\"http:\/\/www.rotary.org\/en\/Pages\/ridefault.aspx\">Rotary Clubs<\/a>.  One of the things she wanted to explain was where Namibia is.  It&#8217;s on the south-west coast of Africa, adjacent to South African.  Big deal.  However, a satallite image of the continent, slowly re-orientating and zooming in to show the location of the country is more exciting, more interesting and provides not only a strong feel for the location but also it&#8217;s world-wide context.<\/p>\n<p>Another example&#8230; she wants to talk about the roles in the team while they&#8217;re there<br \/>\n<img decoding=\"async\" src=\"http:\/\/www.pachd.com\/free-images\/household-images\/uk-coins-01.jpg\" alt=\"coins from the presentation\" width=\"200\" align=\"right\" \/><\/p>\n<li>cooking<\/li>\n<li>leading<\/li>\n<li>map-reading<\/li>\n<li>money management<\/li>\n<li>travel planning<\/li>\n<p>In most circles, that would be a bullet-point list.  For my daughter it&#8217;s a series of carefully edited images, building into a clever montage showing a fork, sergeant stripes, a compass, a pile of coins and a walking boot.  (I&#8217;m not showing the result here because it won&#8217;t work without the subtle build animation for the slide, sorry!)<\/p>\n<p>Imagine the difference!<\/p>\n<p>Perhaps these aren&#8217;t the bet example in the world to use (but they&#8217;re important in our household right now, so tough! :)  ) but remember the advice of authors: don&#8217;t tell, show!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a hobby, I write short stories for children. My kids love them, and so do my friends and relatives kids. I&#8217;m not suggesting that makes me the next JKRowling but it&#8217;s a nice thing [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,8,9,12],"tags":[],"class_list":["post-641","post","type-post","status-publish","format-standard","hentry","category-personal-blog-related","category-powerpoint-and-other-packages","category-presentation-tips","category-reviews-case-studies"],"_links":{"self":[{"href":"http:\/\/www.awareplus.co.uk\/presentation-skills-blog\/wp-json\/wp\/v2\/posts\/641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.awareplus.co.uk\/presentation-skills-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.awareplus.co.uk\/presentation-skills-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.awareplus.co.uk\/presentation-skills-blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.awareplus.co.uk\/presentation-skills-blog\/wp-json\/wp\/v2\/comments?post=641"}],"version-history":[{"count":0,"href":"http:\/\/www.awareplus.co.uk\/presentation-skills-blog\/wp-json\/wp\/v2\/posts\/641\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.awareplus.co.uk\/presentation-skills-blog\/wp-json\/wp\/v2\/media?parent=641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.awareplus.co.uk\/presentation-skills-blog\/wp-json\/wp\/v2\/categories?post=641"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.awareplus.co.uk\/presentation-skills-blog\/wp-json\/wp\/v2\/tags?post=641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}