In my last post I rambled on about clichés in your presentation. Someone asked me about spotting them on their slides and I’m afraid my response wasn’t all together sympathetic. Why? Because a good slide shouldn’t have enough words on it to form a cliché in the first place!
The only two exceptions are
- when you’re quoting the whole phrase, knowingly, and a good deal of your presentation is about the cliché as your subject matter, or
- when you’re using a visual cliché as an icon of some kind.
Slides should have as few word as possible – none is my ideal!
